
How to Measure Social Media Strategy Beyond Engagement
Engagement is useful. But it is not enough. Likes, comments, shares, saves, and views can show that content is getting a response. They can help
Quimby Digital helps brands unlock creator-driven growth through influencer and user-generated content (UGC) campaigns. We handle everything—from sourcing and vetting creators to campaign execution and performance tracking—ensuring every partnership drives awareness, trust, and measurable ROI for DTC, wellness, and femtech brands.





We design campaigns that spark ideas, grow loyal communities, and keep your brand visible across every touchpoint.
Our paid systems connect your brand with new audiences, expand awareness, and strengthen growth across key platforms.
We track every campaign with clear goals, refining performance for steady ROI.
New followers
(102% over target)
Engagement lift
Reach
Maximize creator content by amplifying on paid social and testing short-form on TikTok marketing.

Engagement is useful. But it is not enough. Likes, comments, shares, saves, and views can show that content is getting a response. They can help

Reply work and social media work are often treated like the same job. They are not the same. They work together, but they focus on
UGC can do more than fill a content calendar. It can become paid social creative. For consumer, wellness, SaaS, and ecommerce brands, user-generated-style content often